When marketers are faced with choosing PPC vs. SEO, they’re forced to choose between instant gratification and long-term success. While the choice always lies with what the company wants to achieve, the goal is always the same: improve sales. But what if we tell you...
The competition for the online space is becoming stiffer by the day as more and more pages strive to secure a slot on Google. Pages want to rank on the first search engine results page (SERP) if not the very top. For this to happen, the only way proven to work is...
Are you a successful business owner, leader, or decision-maker keen to become an authority in your industry? If your answer is “yes”, this article is for you. In this article, I’ll discuss the various ways you can use SEO to become the go-to person in your industry....
In the busy online marketplace, a blog is your digital storefront. It’s where you can display your products, connect with buyers, and drive traffic to your website. In January 2022, out of over 1.9 billion websites, over 600 million were blogs. With each passing...
E-commerce Trends/Stats Over the past decade, e-commerce has experienced consistent growth. Recent research shows that more than 2 billion people actively shop online and e-commerce sales revenue in the United States exceeded 1 trillion dollars in 2023 alone. This...
